Gina Bacconi

Discover a wardrobe of elegant ready-to-wear dresses, neat jackets and fabulous accessories.

About Us

Gina Bacconi was founded in 1913 by Jack Offenbach and his wife Sara in East London, trading as J. Offenbach. In 1936 Jack & Sara’s 3 sons joined the business until the war began and all 3 sons joined the army. In 1944 the family change the business name from J. Offenbach to Shubette of London.

After the war the boys returned from the army and moved Shubette to Great Portland Street in London. The new location was the first fashion house in Great Portland Street to have a window display as they unveiled the new name of Shubette of London.

In 1976 Gina Bacconi is launched as the new premium design label and achieves immediate acclaim. In 1997 Gina Bacconi design the official spice gear for the Spice Girls.

In 2005 the fourth generation in the family, cousins Mark & Juliette Offenbach joined the business.