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Pure Collection

We believe there’s space in every wardrobe for a beautifully made piece of signature cashmere.

The divine softness and indulgent feel of our sweaters are beyond compare, as it takes eight Mongolian goats to create one of our garments, making them as wearable and timeless as they are stylish.


Since our beginning in 2002 Pure Collection has become one of the largest retailers of cashmere in the world. As a company, we work exclusively with our goat herders to ensure superb quality at a price that’s fair and right. Cashmere has always remained at the heart of everything we do as we were the first brand to achieve 100% sustainable cashmere production.

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